Are you considering buying a franchise? Before making the leap, you must do your due diligence and ask the right questions. Franchises come with a lot of potential rewards, but they also come with a lot of risks. The more you know about a franchise opportunity before you buy it, the better off you’ll be. This guide will cover the top questions you should ask before investing in a franchise. Knowing the answers to these questions can help you make an informed decision and give you the best chance for success.

What are franchise opportunities?

A franchise opportunity is a business model in which a company (the franchisor) allows an individual (the franchisee) to operate a business using its brand, products, and services in exchange for a fee. These business opportunities are often located on popular business for sale directory sites such as Franchise UK, which lists a wide range of franchise opportunities, or a website like Businesseek, which is the UK’s largest business for sale directory that provides an extensive list of different businesses for sale in the UK including franchises currently recruiting new franchisees.

The top questions to ask before buying a franchise

  • What is the total cost?

One of the most important questions to ask before buying a franchise is the total cost. This includes the initial franchise fee, ongoing royalty fees, and any additional expenses such as marketing fees or equipment purchases. It’s important to have a clear understanding of all costs involved before making a decision. It would also help to consider how long it will take to recoup your investment and start making a profit. Remember that some franchises may have a higher initial investment but may also have a proven track record of success and offer more support to franchisees.

  • What support is provided?

One of the key advantages of buying a franchise is the support that comes with it. When considering a franchise, ask the franchisor what support they provide to their franchisees. This includes initial training, ongoing support, and marketing and advertising assistance. Understanding what level of support you can expect and whether it will meet your needs is essential. Also, determine if the franchisor assists with site selection and lease negotiation. Having a franchisor that provides strong support can make a big difference in your success as a franchisee. Make sure to thoroughly evaluate the level of support before making a decision.

  • What are the franchisees expectations set by the franchisor?

When considering buying a franchise, it’s essential to understand what the franchisor expects from their franchisees. These expectations can include everything from the level of involvement in day-to-day operations to marketing strategies to maintaining specific standards of quality. Ensure you understand these expectations and that they align with your goals and abilities as a franchisee. Also, ask about ongoing requirements, such as attending training sessions or implementing new policies. Being clear on expectations can help prevent misunderstandings down the road and set you up for success as a franchisee.

  • What is the franchisors track record?

Before investing in a franchise, it is essential to research the franchisor’s track record. Look for information on their financial stability, reputation, and overall success. Ask questions about how long the franchisor has been in business and how many franchises they currently have. You should also inquire about any lawsuits or bankruptcies the franchisor has experienced. Speak with current franchisees to get an idea of their experiences working with the franchisor. This will give you insight into the franchisor’s ability to provide ongoing support and the likelihood of success as a franchisee. Remember, the franchisor’s track record is a critical factor to consider when making this significant investment decision.


Before investing in a franchise, conducting thorough research and asking critical questions is essential. Consider the total cost, support provided, the franchisor’s track record, and expectations set for franchisees. Understand what the franchisor offers, your role and responsibilities, and whether the franchise fits your interests and lifestyle. With careful evaluation and due diligence, buying a franchise can be a rewarding and profitable venture. Remember, franchising is a long-term commitment, and your success depends on building a solid partnership with the franchisor. So, take the time to ask the right questions and make an informed decision before investing.